Rebuilding the brand[1] WEB

07.01.2016

Switzerland: Rebuilding the brand.

Dr. Dominique von Matt about Swiss values and Swiss Image, Financial Times, 30. March 2016

Online Version Financial Times: http://tinyurl.com/zjaasnh
Artikel herunterladen (1,1 MB).


Swissness Dominique von Matt

07.01.2016

Swissness or Swissless?

Article by Dr. Dominique von Matt, Swiss Export Journal, 1. Quarter 2016

The benefit of Swissness in export.
Download the article in German (1,1 MB).


Bildschirmfoto 2015-04-07 um 16.47.53

26.03.2015

Brand Management in Turbulent Times.

Article by Dr. Thomas Deigendesch, 10th International Label Conference, Bad Hofgastein

In times of digital transformation, brands need to be agile and stable.

Download the article as a pdf document (1,6 MB).


Socar: The new Swiss gas station.

Cases

Stadler

(Deutsch) Stadler: Starker Markenauftritt für starken Partner

Migros

Migros: Summer Book 2014 and 2015.

Avadis

Avadis: Strengthening the market position.

Pro Senectute

Pro Senectute: Re-Branding of a traditional brand

Socar Velvet

SOCAR: SOCAR Velvet, the new premium petrol.

Socar

SOCAR Energy Switzerland: A New Gas Station Brand.

Naef

Naef Group: A new umbrella brand.

Clients

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Brand Positioning – Brand Design – Brand Architecture – Implementation of Touchpoints

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International Lead Agency for Brand Strategy and Corporate Design

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Brand Re-Design – Brand Strategy – Brand Architecture – Employer Brand

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Design Migros Book 100 Dinge 2014 and 2015

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Brand Positioning – Brand Architecture – Brand Design – Brand Engagement

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Brand Structure – Brand Design

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Annual Report 2014

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Brand Positioning – Brand Re-Design – Implementation of Touchpoints

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Brand Positioning – Brand Design – Implementation of Touchpoints

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Development of Brand Design – Implementation of all Touchpoints

CH Stiftung filler text that pushes content

Brand Re-Design – Brand Structure – CI-Guideline

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New Development Brand Design – Web Design

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Development of Brand Design – Implementation of all BTL-Touchpoints

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Brand Development – Brand Management – Subbrand Development

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Brand Positioning – Brand Re-Design – Packaging Design

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Brand Positioning – Brand Communication – Refining Brand Design – POS-/Packaging Design – Claim Development

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Brand Positioning – Brand Communication

Naef Group filler text that pushes

Brand Positioning – Brand Structure – Brand Design – Web-/Digital Design – Booth Design

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Brand Structure– Package Design

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Reworking of Brand Design

Socar

Brand Positioning – Brand Structure – Brand Redesign – Gas Station Design – Brand Conversions – Launch

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Brand Positioning

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Brand Positioning – Refining Brand Design

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Brand Re-Positioning

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Refining Brand Design – Print-Media Design – Signage/POS Implementation

About Us

People seek clear identities, and brands are living identities. They create identification, enthusiasm, credibility and trust. But only brands you experience can make strategies become reality, be understood and create added value.
Jung von Matt/brand identity establishes a brand identity with you and assists you in managing and further developing your brand. We help you to make your brand more lively, more powerful and more successful.
Established: 1 August 2011
Man Dir: Dr. Thomas Deigendesch
Employees: 9

Tel: +41 (0)44 254 99 20
Fax: +41 (0)44 254 99 21
E-Mail: brandidentity@jvm.ch

OUR CREDO


We listen before we act.

For us, brands are more than just a logo or a good image. Brands comprise all the characteristics of an identity which are beneficial. This is why there is an in-depth strategy at the start of every process; because a brand’s success relies on an integrated understanding. We are always in line with our customers’ objectives and requirements and always aim to develop the value of the brand.


We work swiftly and cohesively.

Brands are not static. They live, grow and change while interacting with their environment. In this age of digital networked communication, brands need all the more to convey their identity without losing it in the process. Our lean structures and the diversity of communication experts at Jung von Matt mean that we can react swiftly and very competently to the differing needs of our customers. We can very quickly develop strong ideas and tailor-made solutions.

We create independent brand experiences.

Brands must be experienced as inherently attractive. Your strategies only come alive and assume a significance in the lives of your target group when you deliver distinctive communication across different junctures of experience. With many years of expertise, Jung von Matt does not only create brands, but also makes them remarkably tangible. We anchor brands in people’s minds and bring them closer every day, step by step.

Services

Jung von Matt/brand identity offers comprehensive assistance with the analysis, strategy, development and management
of your brand. For brand communication, we can rely on digital, PR and advertising specialists at Jung von Matt/Limmat.
The Jung von Matt Group is always at hand for international support.

brand-identity leistungen en


Rebuilding the brand[1] WEB

07.01.2016

Switzerland: Rebuilding the brand.

Dr. Dominique von Matt about Swiss values and Swiss Image, Financial Times, 30. March 2016

Online Version Financial Times: http://tinyurl.com/zjaasnh
Artikel herunterladen (1,1 MB).


Swissness Dominique von Matt

07.01.2016

Swissness or Swissless?

Article by Dr. Dominique von Matt, Swiss Export Journal, 1. Quarter 2016

The benefit of Swissness in export.
Download the article in German (1,1 MB).


Bildschirmfoto 2015-04-07 um 16.47.53

26.03.2015

Brand Management in Turbulent Times.

Article by Dr. Thomas Deigendesch, 10th International Label Conference, Bad Hofgastein

In times of digital transformation, brands need to be agile and stable.

Download the article as a pdf document (1,6 MB).

Team

Dominique von Matt

dominique.vonmatt@jvm.ch

Thomas Deigendesch

thomas.deigendesch@jvm.ch

Oliver Aeschlimann

oliver.aeschlimann@jvm.ch

Philipp Schär

philipp.schaer@jvm.ch

Carine Labatut

carine.labatut@jvm.ch

Taco van der Luijt

taco.vanderluijt@jvm.ch

Kathrin Fach

kathrin.fach@jvm.ch

Micha Rueckstein

micha.rueckstein@jvm.ch

Pepe Kägi

pepe.kaegi@jvm.ch
Contact

Contact

Jung von Matt/brand identity AG
Wolfbachstrasse 19
8032 Zürich
Switzerland
Tel: +41 (0)44 254 99 20
Fax: +41 (0)44 254 99 21
E-Mail: brandidentity@jvm.ch